Tuesday, 26 June 2018

5 ways 2D/3D animation videos can take your business to the next level




Animated videos deliver real value to your customers in a new and engaging format. But creating these videos for business is tricky. You have to keep the brand message clear amidst all the characters and storytelling. This is where Studio 52, a leading animation video production company, steps in. With our extensive range of animation services, we can give your business the much-needed competitive edge.
Wondering how you can use our services? 5 ways our animation can give you best results:
Connect with the Brand: You may be planning to set up a new hotel, or adding a new wing to your present office. But mere texts and graphical presentations may not help in bringing the stakeholders aboard. That’s where a 3D animation studio can help. Create an animation that details the striking features of your planned hotel. Or, plan a 3D architectural walkthrough of the new office wing, highlighting the benefits. Seeing it in the animated form would make your stakeholders connect with the brand. It would give them a prior glimpse even before its existence becomes a reality.

Decode Complex Concepts: One of the best features of animated videos is that they are a great way to decode a complex concept. Imagine a scenario where you plan to erect a building. You can have animations for every floor, elevation, critical areas, landscape etc. A simulation of the building as it would be in real life can help in understanding the various stages better. In addition, animated videos are short. With decreasing attention spans, such videos quickly connect with your viewer and give them the information they need in a crisp, concise and fun way.

Enhanced safety: In construction and manufacturing industries, detailed 2D/3D animation can help enhance employee awareness of safety precautions. With our 3D and 2D animation studio videos, we bring realistic visualization indicating the significance of a safe working environment. From handling and transferring material and equipment safely, to proper use of protective gear, lots can be explained effectively with animation.

Cut costs: Imagine you need to make changes to your end product after completion? Not possible right? But when you use 2D or 3D animation at the design stage, you can easily visualize the results and take your final pick before starting work on the project. This helps to cut costs for that additional spending on the changes.

Impress clients: You can use 2D and 3D walkthroughs along with animated videos to impress your prospective buyers. You can do this by letting them have a good understanding of the floor design, decorations, furniture arrangements and suitable colours even before the actual construction is finished. This visual understanding would help them in their decision-making process.

If you want to know more about how an experienced animation video production company can empower your business, reach us now.

Monday, 18 June 2018

Getting shooting permission in the UAE made easy by Studio 52



When Tom Cruise swung from the Burj Khalifa for his blockbuster Mission Impossible we witnessed that UAE had peaked as a hotspot for Film Shooting. But that iconic scene set in Dubai was just a sign of things to come. Over the last two years UAE is a favored destination to shoot some high profile movies. A wide range of shooting locations combined with urbane infrastructure makes it a top-choice for most Directors. The list includes Star Wars VII, Fast and Furious 7, Dabangg, Happy New Year and Airlift.
Why UAE?
Wondering what makes filmmakers, ad makers and others rush to UAE?
Here’s what the desert country offers:
  • From mosques, plush malls, skyscrapers and fancy hotels to desert, beach, and racing tracks, UAE ‘s locales are a perfect backdrop for Film shooting.
  • If you need sunny weather, you can come here at any time of the year.
  • To support and promote creative production in the UAE, the UAE government has established a special zone. Abu Dhabi’s twofour54 and Dubai Media City are two such incentives to encourage filming here.
Why do you need Studio 52?
Why wait? Choose UAE as your next shoot destination. But getting the required shooting permission in UAE isn’t easy. The law requires you to hire a local production company, who will obtain the permits on your behalf. Wondering why this matters? Because that’s exactly where Studio 52 can help.
When you hire Studio 52, you will need to give us:
  • The details of your production
  • The category your production belongs to
  • Your scripts, storyboards, treatments, and series synopsis
  • Location list
  • Passport copies of the crew
Be it adherence to the laws or paying the requisite fees, we’ll do it all to get the license to film shooting on your behalf. From time to time, new filming permit requirements may be added to the old list. We always stay updated on any such new additions and/or amendments. Thus, hiring Studio 52 means adhering to all legal requirements in terms of your shooting permission in UAE.
What else can we do?
We can do much more than helping you get your license to film shooting in the UAE. Our other services on offer include:
  • Aerial Filming Permit
  • Ground Filming Permit
  • Location Scouting
  • Production Manager (English and Arabic)
  • Location Manager
  • Booking and Renting of Equipment
  • Negotiation with Location Owners
With our experience of being 40+ years in business, we can offer you excellent quality audio and video services to complement your film shoot.
At Studio 52, we are equipped with an excellent team of experts. Just let us know what you need and we would be happy to help. We are not just your facilitator in getting your shooting permissions in UAEYou can trust us to walk that extra mile to ensure your project is done efficiently.

Monday, 11 June 2018

How Studio 52’s Telephone Hold Message Service Helps Your Business



Did you know 88% of callers would stay on the line if on hold messages gave them product information?
Telephone on hold messages is the most effective solution to retain your customer in any situation. Whether it’s to inform, educate, request, entertain or even advertise; a bridge of good communication will keep the things on. Yet, a majority of businesses falter with their on hold messages. From poor music and bad audio or content, they often end up driving their customers away. And worse, they even don’t realize this huge loss of business!
Wonder why this matters? A study revealed 75% of customers, after experiencing a bad on-hold experience, abandon a call. They don’t call back, and instead, take their business to a competitor. Thus, the business loses a potential loyal customer. This makes it essential to have a great on hold strategy for any business. With its telephone hold message serviceStudio 52 ensures caller retention, satisfied customers, and much more for your business.
Here’s how Studio 52’s on hold messages with the perfect blend of professionalism and personal touch can help your bottom-line:
Developing brand identity: We, at Studio 52, understand the importance of building a brand identity by engaging the customers. We also understand that every brand is unique in its own way and thus, needs customized on hold messages. For instance, if you’re a hotel brand, your messages need to be different from that of a construction business. We offer you highly professional and appropriate on hold messages that informs and encourages your callers to know more about your business and stay on the line.


Promoting other products/services: On hold messages are a great way to let the callers know about your special offers and/or relevant products/services. If you’re a car rental company, we create messages focusing on special offers on larger vehicles, navigation systems, safety features etc. If you’re a hotel brand, our customized messages talk about special offers on premium suites or on group bookings etc. This way, our on hold messages inform our callers about additional products. For any business, such add-on sales give a big boost to the bottom-line.



Creating an emotional bond with the callers by highlighting special achievements: Special achievements like supporting the community, organizing special events for kids, or the recent awards you’ve received heavily promote brand identity. They engage people better and support your cause. We understand this human psyche, and have crafted our on hold messages accordingly to build a strong emotional bond with your callers.

Appropriate music on hold: We understand that appropriate music on hold can go a long way when it comes to caller retention. All our on hold messages feature professionally selected music that’s sure to keep the callers attention on the line.

No silent holds: Silent holds mean being neglected, which leads to annoyance and finally, abandoning the call. Before creating on hold messages, we properly study the target customers of our clients based on their age, gender, lifestyle, and preferences etc to deliver the perfect result. That’s why our hold music for businesses ensures the caller stays on the line.
Before delivering the final pieces of on hold messages, we test everything in terms of our client’s guidelines. We understand that customized and targeted hold music for businesses boost sales, add-on customers and referrals. That’s why each of our on hold messages is carefully crafted to meet our clients’ unique needs.
Go ahead and call Studio 52 today to see how appropriate on hold messages can help drive your sales and revenue. If you’ve a system already in place but you’re not satisfied with the results, contact us and we’ll be happy to fix it.

Monday, 4 June 2018

5 tips for creating the perfect timelapse




Have your timelapse videos failed to hold your audience’s attention and ended up boring/tiring them? Often times, some of the small yet important things that can make your timelapse videos go wrong. For example, shaky or blurred images; flickers (due to slight variations between shots) or a sudden shift in the focused object (just because you had the auto focus on) etc.
Armed with a timelapse camera, you may decide to replicate the results of professional timelapse video production services. But if you don’t know how to create the perfect timelapse, your efforts would be wasted. But don’t worry because we bring you five tips that would help you practice and perfect the technique of creating stunning timelapse videos.
  1. Plan it all: From making sure you arrive at your chosen spot on time and carry the necessary equipment, to visualizing the story or scenes you want to capture, plan it all. Don’t forget to determine the number of points of view (POV) you want to capture these shots from. Rather than doing it in a hurry, it always pays to do it in a planned way for better results.
  2. Go manual and shoot in RAW: Turn off the autofocus and shoot in manual modes (not Shutter Priority or Aperture mode) to ensure every image you capture doesn’t have varying exposures. Remember to never shoot in JPG and opt for RAW instead. While JPG images are 8-bit images, RAW works in 14 or 12-bits. Thus, RAW gives you better color depth and gradation between levels.
  3. Opt for multiple POV: 2-3 minute timelapse videos that capture one or two/three subjects from a single point of view would bore your audience. Ideally, shots taken from the same POV should have a reduced length (under 5 seconds) in the final timelapse video. You should try to shoot your subjects from different angles since filming from more points of view hold the audience’s attention.
  4. Opt for correct interval settings: Unless you set your shutter speed relative to what you plan to shoot, your results won’t be close to what professional timelapse video production services offer. In case you are shooting a surfer, who moves quickly on a wave, your shots should capture the action every 2 seconds. However, when shooting a sunrise or sunset that are much slower events, you can capture a shot every 30 seconds. The key is to set an ideal shutter speed so that you don’t miss the important details of a scene or event.
  5. Don’t focus just on movements and disregard other aspects: Be it the motion of people, cars, or equipment, or the shift in light and clouds in the background, some believe timelapse videos are just about movements. Thus, they ignore other important aspects like framing, light, composition, and the subject that needs to be photographed. Make sure you strike a balance between all these aspects to shoot the perfect timelapse.
But that’s not all! You shouldn’t try to do everything in your very first timelapse. When using timelapse camera for the first time, have patience. Put in your best effort, learn from your mistakes and keep practising to hone your skills. And very soon, you would be getting results comparable to professional timelapse video production services. To know more about how such services can be an asset for your business, reach out to us today!