Why you should install a time-lapse video system?

Time-lapse video in construction business is a powerful and resourceful tool. You might know it already. What you might be wondering is what makes it so powerful. Today, we’ll look into various benefits and efficacy of monitoring your construction site remotely.

Remotely controlled camera systems have upgraded all vital business operations from tracking work progress to monitoring maintenance of construction tools. A manager documenting all these from his/her own office can avoid the necessity to be present at the site every day. These live images are effective reporting tools for you, your site managers, your surveyors and any investors.

Remotely controlled construction time-lapse video capture may be a mouthful, but it provides you with more job satisfaction than you would imagine. Your contractors can check the live feed and monitor progress to discuss with investors and stakeholders. When a large amount of money is involved, your investors will want reports and be assured that their money is in good hands.

Time-lapse videos help connect with all your staff in a short time and address any issues you might have with their work ethic. Remember, many employees have weaker work ethics than you would expect them to. Time-lapse videos help you weed out incompetent staff.

The video system can work 24 hours a day and 7 days a week. This means that proper maintenance can be done remotely for uninterrupted service, ensuring perfect documentation of everything at your construction site.

Make sure to install a remotely controlled camera system that can withstand changing weathers and power transitions. This means that when your system faces extreme weather, such as heavy rain, it should be properly equipped with water-resistant tools. If electric power fails, your time-lapse camera system must be able to operate on solar or wind power system. Focus on these pre-requisites when you purchase and install a construction time-lapse system.

Animated Videos: A powerful marketing tool for your product/service!

Are you starting a new business or boosting your current one? Your business ideas can be swell, your team can be extraordinary and your product can be perfect. But you need to market your product/service properly to be successful. Video contents have proven to be effective than any other digital content.

Animation video production is one of the most favourite mediums of visual communication in the world. It is both costs efficient and flexible since it gives you the opportunity to try different approaches to examine and make corrections accordingly. Your business may just need a series of promotional animated videos to soar through the profit charts. Whatever message you’re trying to convey, animated videos make it s o much easier, than producing live videos, to reach out to its target audience.

Here are five benefits that you can bring about in your business by producing animated videos-

1) Engage your Target Audience

The best thing about animated videos is its universal quality. Audience of every age, race, gender and geographical location likes to watch animation, whether it’s a movie, cartoon series or an advertisement. Creating a perfect video will make your audience listen to your message and help enhance your brand awareness.

2) Beat the Competition

Animation videos give you the freedom to stretch and twist reality in any way you like. That’s why you can weave the dimensions of your business and serve it to your audience. Animated video can provide you the USP that your competitors lack— it can give you an edge over them.

3) Rule Social Media

Social media is a significant channel to build your brand identity and drive customer acquisition. But, social media is mostly about digital content such as photos, videos and more. Every brand posts photos and videos on their social media. But you can stand out by making animated videos, which will both attract and engage your target audience.

4) Bring Your Ideas to Life

You create advertisements to get people to know your brand and to become a potential buyer. But have you always been able to include all brand details in live videos? You probably would have to reduce the extent of your advertisement content due to the production cost. But while making an animation video, you won’t have any limitations of including any brand messages or ad materials in your video.

5) Save Time. Save Money.

Making a video advertisement requires skilled producer, directors, actors, and more. Thus it demands more time and heavy production bills. But for making animated videos, you don’t need all of these. You can either choose to do it yourself using DIY animation tools or choose a good service provider with impeccable track records.

Animated videos are engaging and will captivate your audience. Animations are by nature colorful and contrasting, which keeps your audience interested. What you see is what you believe — videos use that principle. So, how long will you wait to make your customers believe in your business?

Health and Safety Videos: No More Wounds!

Every organization from any industry is obliged to follow the compliance related to health and safety of the employees and every individual associated with it. Some industries have high risk due to their complex production processes that involve risky tasks. Oil and Gas Industry is highly relatable to the significance of ensuring Health and Safety of employees. A changing world has seen the increased the demand for fuel for decades. How much emphasis should this industry put on the safety of its employees? The answer is — a lot.

That is why several oil and gas firms are adopting measures to educate and train their workers to be safe at workplace. Health and Safety videosfor oil and gas industry can become important tutorials for the workers as well as other employees.

So, the question arises why you should invest in safety video production. Well, there are multiple reasons for this. Let’s look at them:

1. Health and safety video production is one of the most convenient ways to achieve your organization’s goal of providing safety training for your employees. It is just as important as having a health and safety officer working at your company.

2. The safety videos ensure employee familiarity with the sites they work in. During the training period, these videos will help your employees understand their individual and collective roles around the place. They will be educated about work hazards they might face and safety precautions they should undertake.

3. Work in the oil and gas industry involves exposure to toxic material more often than you may expect. In these cases, your employees must go through rigorous training for their own safety. The safety video production is easy to make and help control mishaps instead of dealing with any health hazard that occurs during work hours.

4. You must have safety officers monitoring everything 24×7. But investing into safety video production makes the job of your officers easier. The videos alleviate the need for your safety officer to train your employees on a regular basis, providing safety orientation programs to every employee. A lot of your company’s time can be saved in this way.

5. Including maintenance procedures in the videos will make your employees more aware of how to handle their tools and machines, and keep them secure. This saves time and stops health hazards at the same time.

Communicating visually is more effective rather than long lectures and descriptive booklets. All the risk factors and their precautions are easier to show with videos. Your employees must be aware of the risks involved in their jobs and how to tackle them. So, if you still don’t have videos regarding health and safety of your workers, it is high time you consider producing it.

Corporate Video Production- What not to do!

Data shows that by 2020, 75% of the mobile traffic will be generated through video contents. Nowadays, target audiences are no longer fond of textual or auditory learnings. It has been proven that brand objectives can more easily be achieved by video content rather that than long pages of text. That is why there is a surge in the demand and acceptance of corporate video production services.

If you are planning a corporate video for your business, then hiring a corporate video production service provider can transform your video from a boring to highly engaging video. This will be a strong marketing tool for you in the social platforms. But there are some mistakes you should avoid while planning your next corporate event.

1- Not Defining a Clear objective

It’s important to ensure solid planning for video production as well. You need to define what are the brand objectives you want the corporate video to achieve. Also, research your audience’s need and map it to your brand messages to create a compelling corporate video.

2- Disregarding ROI

Corporate video production is definitely an investment for long-term. The biggest ROI you can ensure is engaging more people with your brand than ever and increasing traffic from different platforms.

3- Not choosing the right service provider

When you are about to hire a new corporate video production service provider; you need to be confident about these attributes of the company-

• The company’s core competencies matching your objective
• Proven Results in their Portfolio
• Turnaround time adherence
• Efficiency in delivering Brand Message

Based on these factors, you should evaluate the capability of a corporate video production company to produce your desired outcome.

4- Copying Competitor’s Work

It is highly possible that you have checked videos of your competitors. But it is never a wise decision to follow and replicate their strategy in your own video. Find your point of differences and focus on your USP. Only then can you successfully deliver your brand message through your corporate video.

5- To be or not to be…

Corporate videos are highly crucial for any organization because it is their initial mode of interaction with their customers or investors. So, make the right decision and choose a promising corporate video production company for your next corporate video.

If you are a business owner, it is high time to invest in corporate videos for your business. Making good videos can lead to acquiring great deals.